Truvo is building a fully autonomous insurance broker. Our AI agents quote, bind and service real policies for real households. We save people hundreds of dollars and make sure they're covered when the worst happens. Insurance is a trillion-dollar industry that still runs on phone calls, fax machines and legacy carrier systems. We're licensed in all 50 states and work with 50+ top carriers. Raised our seed from top funds and people like the founders of Wayve, Indeed, Business Insider, MongoDB and Octopus.
What you'll do
Write the playbook. Nearly all our growth so far has come from two channels, and we haven't marketed to consumers yet. Organic social, UGC, paid, content and lifecycle are yours to build.
Define the brand. Set our voice and positioning across the website, product, ads and every customer touchpoint, and turn insurance into something people actually want to read about.
Measure what works. Attribution, funnels and channel performance. Then put the budget, agencies and freelancers where they earn the most.
How we work
AI-native to the bone. Unlimited token budget. Agents research, draft and analyse alongside you, so a team of one ships like a much bigger one.
You own it. You're our first marketing hire. The playbook, the budget and the results are yours.
Fix the root cause, not the symptom.
Our values
Deeply serve our customers and have impact. Real households are the only scoreboard.
High integrity. We tell customers, carriers and each other the truth, especially when it's inconvenient.
Work hard, have a tonne of fun. We take the work seriously, never ourselves.
You
Have built a marketing function from scratch: brand, content, lifecycle and demand gen.
Have 5+ years in consumer marketing, ideally at high-growth fintech, insurtech or marketplace startups.
Write clearly and persuasively, and can make a complicated, regulated product simple and human.
Make decisions with numbers, not just instinct.
Bonus: insurance or financial services, SEO, paid social or lifecycle tooling.
How we hire: a few short conversations, then an offer. We move fast.